Do you think it is more natural for all of the links to your website to show up at once? Or, is it more natural for your links to show up gradually over a longer period of time?
Do you think that search engines like to see link growth drop off the chart in between when you are building them and when you aren’t?
Do you think that search engines like to see a huge jump in links when you start link building again after you have had zero link growth for six or nine months?
What do you suppose natural link growth looks like?
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Those questions should get you thinking about how you have been doing things with your website in the past. What kinds of tactics have you been engaging in? How do you suppose that looks to a search engine like Google?
Promoting your website a little bit every month is a far better plan than doing it in bunches from time to time whenever you feel motivated enough to do it.
How should you promote it though?
Should you create a bunch of profiles at various forums that have absolutely nothing to do with the theme of your website?
Should you pay someone to leave a bunch of bogus blog comments or forum comments while trying to stuff an irrelevant keyword somewhere in each comment?
Should you publish hundreds of articles of spun crap to various sites that are full of nothing but spun crap? How much traffic are those links going to bring you? Have you ever been reading an article when you came across some gibberish that makes no sense because the grammar is so bad? What was your reaction to it?
Face it. There are only a handful of practical ways that you can really promote your website without resorting to using spam. One of those ways is through the use of high quality article marketing. By high quality article marketing I mean writing 100% unique custom articles about a topic that your target audience is interested in. You publish them at websites where they will actually get read because that website already gets a lot of traffic. At the end of each article you leave a little note that says if you want more information, you can visit this website.
People who are interested in that topic will actually read it. A percentage of those people will click that link to visit your site to learn more information. The people who click through to your site will be people who are very interested. The people who were just wasting time won’t bother to click through. You end up generating prequalified traffic for your website from people who are very interested in what you have on there.
Doing this on a regular basis over a long period of time is a great way to generate real interest in your website. It looks better to the search engines. It helps to stabilize your traffic so that it grows steadily over time. It keeps your nose clean so that you are not seen as someone who engages in spam tactics.